Halal Travel Guide participated in the prestigious World Halal Summit 2023 in Istanbul, Turkiye. CEO, Soumaya Hamdi, presented how and why social media is a powerful and influential marketing tool to the global audience. She shared examples from recent coverage coming out of Gaza and how this has the power to influence public opinion and bring about change. A portion of her speech can be viewed here.
Ms Hamdi also launched the Cordoba Halal Travel Guide at the Summit, a culmination of months of work to showcase the businesses in Cordoba, Spain, that are working hard to attract the Muslim Travel Market:
We’re thrilled to announce that the Halal Travel Guide to Cordoba is now LIVE, featuring:
– Beautiful, locally-owned businesses catering to Muslim travellers.
– Unique insights making your travel experience warm and memorable.
This guide is the culmination of months of work in which we at Halal Travel Guide have been sharing and promoting the city of Cordoba as a Muslim-friendly travel destination. Cordoba has 1,300 years of Islamic heritage and is a must visit destination for Muslim travellers. A huge thank you to Dr Barbara Ruiz-Bejarano for the opportunity and to Fundación Las Fuentes and the municipality of Cordoba IMDEEC (Instituto Municipal de Desarrollo Económico y Empleo de Córdoba) for making this possible.